UnBox with LIVA !
I recently attended a fabulous event by LIVA called the #UnBoxWithLiva event. LIVA is a New Age fabric brand that represents ‘Natural Fluid Fashion.’ It is comfortable, soft, 100% natural, and eco-friendly (made from wood pulp and helps conserves water) and is a part of ‘Aditya Birla’ group. LIVA is a natural, fluid, and fashionable fabric which infuses fluidity into the garment.
All of the attendees were supposed to come dressed up in LIVA. I searched high & low at Pantaloons for the most perfect LIVA outfit for the event. Finally I set my heart on this beautiful full-sleeve red tunic with a super trendy colourful digital print, with an interesting slit from the waist downwards through the center. I paired the red tunic with a pair of black Palazzo pants. I absolutely loved the vibrant print of the tunic with a cool slogan ‘Dewaa‘ on the back and it’s flowy silhouette.
At the event I also had a chance to interact with members of the LIVA team and gain valuable insights into their interpretation & vision for LIVA and also had a chance to check out their latest collection & designs. I loved the variety of vibrant colours, prints, silhouettes and super chic styles.
I was also invited to speak at the event as a celebrity blogger on what UnBoxing means to me and how I felt wearing the LIVA garment for the first time, I personally lead a very hectic lifestyle , but also as a blogger a major part of my job entails being confined to a room working on my laptop in isolation, so I truly identified with the concept of UnBoxing with LIVA. As it truly liberating to be dressed up to the nines in a fabric that is also so comfortable and light-weight.
There was also a fun photo booth where I got some fun pictures clicked with the LIVA hashtag placards.
All in all it was a super fun event and here is a picture of all the wonderful fashion bloggers together dressed up in LIVA garments.
Personally, I feel LIVA is going to play a very important role in the world of fashion and represents a real fashion revolution with it’s soft and breathable fabric.
LIVA garments retail at AND, Global Desi, 109°F, Chemistry, Lifestyle, Pantaloons, Desi Belle at Central, Allen Solly and Van Heusen to name a few, but you have to specifically ask them for garments with the LIVA fabric. LIVA garments have a separate pink ‘LIVA’ tag on them.
So are you ready to say ‘Bye Bye Boxiness. Hello Freedom!’